Creating a Brochure 1

This type of marketing relies on people buying specific media prints (like newspaper, magazine) and watching TV or listening to the radio at specific times

This type of marketing allows for you to reach a wider audience due to people having easy access to the platform you use

This type of marketing uses cost-effective methods

This type of marketing makes it easy to track the progress of your campaign

During 2020, where most people were only learning how to use Zoom for the first time and people working home, this created a situations where backgrounds people had were less than ideal. So, Zoom took advantage of the situation. They ran contests that encouraged users to create and share their fun and unique virtual backgrounds. They even created a separate Twitter account just promote this contest.

Airbnb has travel guidebooks and user-generated neighborhood guides are full of high-quality content, paired with locals’ advice and suggestions to make the most of your time in their city. This is on their website and it gives travelers a chance to feel the local experience of the place they’re visiting, as well as share more in-depth information for those who want to know more.

A company did research on the most searched keywords on the internet. With the list of keywords that they found, they then started to creating content around those topics, to give advice, information, or solutions, so that their content/website could start ranking on the first page when people do a Google search with those keywords.

If TechWays buys a spot on the Internet (with a link to this site) where people are talking about technology related topics, like Artificial Intelligence, and Google charges us based on the number of people who click on the link, that is?

We all have see and heard influencers promoting a business, product or service. Even though it is possible to sign-up or buy whatever they are promoting directly, they always encourage us to "click the link in the description". That's because they get commission if you buy through their link, and sometimes you do get a discount if you do. What is that?

When wanting to download a "free" document this other day, I was asked to enter my email first to get access to the link with the document I needed. Doing that subscribed me to their newsletter and now I get emails talking about topics related to what I needed in the document. What type of marketing is this?